Understanding the real color of your skin is primarily about discovering your skin’s undertone, which is the key to buying the right foundation shade and creating a flawless makeup look. It’s something top makeup artists can do in their sleep, but we can’t all have a glam squad standing by our side (Wouldn’t that be nice?). But, figuring it out on your own can be easier than you think.
When shopping for foundation, you’ve probably heard the terms "cool," "warm," or "neutral" to describe how a shade will look on skin. Those terms refer to your skin’s undertone and are used to determine which foundation shade will match it the best.
Cool, warm, or neutral undertones are the colors that come through your skin from underneath the surface to affect its overall hue. It’s not about how light or dark your skin is; people of all skin colors, from very fair to deep, can have cool, warm, or neutral undertones. Here’s what each of these terms means:
Cool: Hints of bluish, pink, or a ruddy complexion.
Warm: Skin skews yellow, sallow, peachy, or golden.
Neutral: Has no obvious overtones of pink or sallow skin, but rather the skin’s natural color is more evident.
How to Determine Your Skin’s Undertone
There are several ways to determine your skin’s undertone. Start by looking at the inside part of your arm, where the underlying color shows through fairly well. This area is naturally hidden from the sun and, therefore, is not sun damaged or discolored, which is why skin in this area works best to reveal how warm, cool, or neutral your skin really is.
Answering the following questions is also helpful:
Does your skin tan easily and rarely sunburn? If so, you probably lean toward a warm or neutral undertone. If not, there’s a good chance you fall into the cool-toned category. (But we’re all using sunscreen, right?)
Do your veins appear bluish or more deep purple? If the answer is yes, you’re likely in the cool-toned spectrum. If your veins appear greenish, you most likely skew toward the warm-toned. Those with neutral undertones will have difficulty discerning either color—it will just all look neutral.
Do you look better in silver or gold? Personal preferences aside, cool undertones tend to be flattered by silver/platinum; those with warm undertones look better in gold-toned jewelry. Neutral skin tones look equally great in both (lucky you!).
Does your skin look somewhat ashen or gray? You might have the wild card of the bunch—olive skin—which is a combination of the natural neutral, slightly yellow undertone everyone has plus the greenish ashen hue that’s unique to olive skin. Olive skin tone is very specific, but is not neutral, as some tend to call it.
Shopping for Foundation
Now that you’ve determined your skin’s undertone, we must caution you: Using a foundation categorized as your respective "cool" or "warm" skin tone may not always be the most flattering choice. For instance, some foundations labeled cool-toned can end up making skin look overly pink, and those labeled warm can skew toward overly yellow.
The goal is to select neutral foundation shades that have only the slightest hint of your skin’s undertone. You never want your foundation to be too pink or too yellow or too ashen. Our Paula’s Choice Skincare RESIST Anti-Aging Serum Foundation is a great option to try. We formulated it to meet the needs of perfecting skin tone and enhancing your complexion with a soft matte finish.
If you have cool undertones, the foundation should look slightly, and we mean slightly, pinkish in the bottle. If your undertone is warm, then the foundation shade should have a subtle yellow or golden tone, and we mean very, very subtle.
Of course, there are always exceptions. If you have medium to deep skin color with a reddish undertone, there is a likelihood that you will look better with a foundation that has a hint of brownish red (but not copper, orange, or peach).
Purely neutral-toned foundations may seem like a slam-dunk for olive skin, but it’s best to experiment with foundations that have a slightly gold tone to warm up the "green" undertone in your skin.
In the long run, don’t worry too much about it—the final deciding factor is to try the foundation in daylight to see how it looks. It is especially important to look at your jawline after applying—if you see a noticeable line of demarcation between your neck and your face, then the foundation is the wrong color!
This might sound like a lot of work, but it will be worth it, because once you find the right foundation, everything else becomes far easier!
You’ll be amazed by how natural-looking the results can be!